Master Pools Alta

Brand refresh

Master Pools Alta is a champion and partner of great pool design, founding their firm on the values of quality, integrity, respect, entrepreneurial spirit, partnership and mutual benefits. Master Pools Alta was ready for a brand refresh, supporting print collateral and a website to showcase their extensive portfolio and commercial pool work. The basis for all creative started with perusing mesmerizing images of water. What better place to start than a body of light reflecting off rippling water. Waveform letters are used to form the acronym of Master Pools Alta and a variety of design marks were created to suit different applications.